Our Mission

At Japan Advertising Ltd., our motto is “Promoting a Borderless Life.”

Established in Vancouver, Canada in May 1981, our goal has been to introduce North American industry and culture to Japan, while fostering transformative cross-border exchange and lasting international connections.

Since our founding, we have proudly supported numerous projects led by the Canadian government, public organizations, industry associations, and private enterprises - helping bring their vision, values, and initiatives to Japan.

At the same time, we have developed and hosted a wide variety of exchange programs, creating valuable opportunities for individuals in Japan and Canada to connect directly and in more meaningful ways.

Today, more than ever, we live in a world where business, education, leisure, daily life, and even politics must be viewed through an increasingly global lens.

We believe that a truly borderless life begins the moment we remove the invisible barriers within ourselves.

Our mission is to empower globally minded individuals with the tools, knowledge, and expertise we have cultivated through decades of experience - promoting deeper international understanding and contributing to our vision of a world truly without borders.